ERS is launching two new motor solutions which support its new brand proposition, showcasing its underwriting expertise and market knowledge and reinforcing its “motor only, broker only” strategy.
These are the first facilities that ERS, formerly known as Equity Red Star, has launched since its rebrand in April, and it has chosen the BIBA 2014 Conference in Manchester as the platform.
The two new facilities, both of which are available now, are a Specialist Commercial Vehicle product and a Motor Panel Consolidation proposition.
Specialist Commercial Vehicle
This product has been developed for customers who present unusual and specialist risks. Its target market is diverse and covers everything from mobile catering vehicles and converted commercial vehicles to nursery play-buses and even specialist-use 100 ton vehicles.
ERS has also developed the product to cater for commercial vehicles carrying hazardous goods such as fireworks or asbestos.
While the product caters for a wide range of risk types, there is a clear theme: the vehicle insured is the individual’s or company’s livelihood; it’s their shop window for their business.
Scott Tilbrook, Head of Commercial Motor at ERS, said: “The common theme across all these risks is that if the vehicle is off the road, these customers can’t earn a living, and this changes driving behaviour.
“This is also an area that requires real underwriting skill to write: many markets might view this as too difficult, too hard, too left-field but this is absolutely heartland business for us and something we do successfully with expert broker partners.”
Motor Panel Consolidation Proposition
In recent years, many brokers have seen the number of insurers on their panels grow and this has led to a situation where too many have a large number of agencies containing small volumes of business, which can be difficult and time consuming to manage.
ERS, as a specialist motor underwriter with a wide risk appetite, has developed a unique proposition which provides a facility for brokers to consolidate all of their motor risks into one place
The facility is open to any broker with an ERS agency who is looking to consolidate motor portfolios between £25,000 and £2,000,000.
ERS will consolidate books across all insurers and MGAs and will also provide commitments about how the business is dealt with at rollover, and at the following renewal, in order to give brokers confidence and their customers some certainty and stability.
Sam Hudson, Commercial Director at ERS said this unique proposition supports a clear gap in the motor market, helping brokers to effectively manage business with a committed and expert insurer.
If you are a journalist attending BIBA then please do come to our stand C50 where the ERS team will be able to answer any additional questions you have. Alternatively please call Liz McMahon (details below).
Mr Hudson concluded: “We know that there is a need for a focused and committed underwriter in the specialist motor segment who understands what brokers and customers in those markets need. Both of these facilities highlight our deep expertise in the broker motor market.”
For more information please contact:
Liz McMahon
ERS PR & Communications Manager
0770 4542318
